Here is the recording of Gerda Stelpstra’s talk, “Anthropology in the Workplace: A Living Lab example of holistic research into the future of work”.
Gerda is Head of Total Workplace (Netherlands) at Cushman & Wakefield. As an anthropologist, Gerda brings a unique people and organisation focus to the corporate real estate sector. She likes to be a thought provoker, inspiring people to look at topics from different angles. As a strategist, she uses anthropological principles to guide organisations in their workplace development. She looks at workplace trends from a holistic perspective, considering the system, rituals and behaviours that influence them.
She is an introverted extravert, enjoys working in a team with a good balance of individual time, and lives by the principle "under promise, over deliver´". She dislikes hierarchy, bureaucracy and unrealistic expectations.